Marketing NOW online summit will explore a range of issues related to marketing in healthcare with a panel of experts. Attendees will learn about the key elements of marketing and the patient experience and strategies to lead their organization forward.
Marketing: Then Versus Now
Presented by: HealthLeaders
10:00 - 11:00 AM EST
Speaker:
Sandra D. Mackey, Chief Marketing Officer, Bon Secours Mercy Health
Morgan Griffith, VP of Digital Strategy and Transformation, Bon Secours Mercy Health
Thriving in the Wake of COVID-19 with Precision Marketing
Sponsored by: Optum
11:05 - 12:05 PM EST
Speakers:
Sharon Line Clary, Vice President of Strategic Marketing & Communications, AdventHealth
Jason Brown, CEO and Chief Strategy Officer, Brown Parker & DeMarinis (BPD)
Danny Fell, Senior Strategist, Optum
Anthony Cadieux, Executive Director of Digital Marketing Strategy, AdventHealth
Providing Direct Healthcare in a Digital World
Presented by: HealthLeaders
12:10 - 1:10 PM EST
Speaker:
Mark Kandrysawtz, VP and Chief Innovation Officer, WellSpan
10 Tips for Entering a New Market: How to Go from Zero Presence to Top Preference
Presented by: HealthLeaders
3:25 - 4:25 PM EST
Speaker:
Nisha Morris, Vice President, Marketing and Communications, City of Hope Orange County
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